Simflo appoints new senior leadership

Simflo, the Lubbock, Texas-based pump company, has announced significant changes to the company’s senior leadership team.

Left to right: Jay Tando, Troy Pickering and Woody Boyd.
Left to right: Jay Tando, Troy Pickering and Woody Boyd.

Troy Pickering, who formerly served as Simflo’s executive vice president, is named chief executive officer (CEO); Woody Boyd, who served as president, is now president and chief financial officer (CFO); and Jay Tando, who was Simflo’s vice president of operations and production, takes on the role of chief operations officer (COO).

As CEO, Pickering will set precedence for Simflo’s working culture and environment, develop and maintain strategic relationships with key customers and suppliers, and identify and execute both short and long-term company strategic plans and objectives. Pickering has been with Simflo for 11 years, where he has held various roles within its sales, marketing, and senior management departments.

As president and CFO, Boyd will continue to establish and carry out organizational and departmental procedures, goals, and policies, implement strategic plan objectives, direct budgetary and financial activities, and oversee finance, legal, human resources, and technology functions. Boyd has been actively involved with Simflo since 2007 and has served as its president since 2018. Under his leadership as president, Simflo has experienced its most successful growth period in the company’s 72-year history.

As COO, Tando will be responsible for day-to-day company operations and management over team members related to production, engineered applications, and engineering. He will also lead the company’s growth initiatives through new product offerings and engineering technologies. Tando has been employed with Simflo for six years, and has more than 30 years of total operational experience with some leading pump companies.

These key senior leadership appointments come as Simflo wraps up construction on its new state-of-the-art 35 000-sq-ft Engineered Products Facility, located in Lubbock, adjacent to Simflo’s existing headquarters and manufacturing campus.

The front exterior of Simflo's new facility. -

Simflo’s new Engineered Products Facility features one of the largest and most advanced turbine test facilities in North America. It contains wells up to 80-feet-deep where vertical and submersible turbine pumps are tested at their full capacity. It also features a one-of-a-kind on-site witness test experience complete with a full view of the test lab and digital read-outs, which are also available remotely. Its manufacturing floor contains multiple heavy-duty overhead cranes with hook heights exceeding 45-feet, as well as oversized industrial automatic steel roll-up doors.

Inside Simflo's new engineered products facility. -

Founded in 1951, Simflo manufactures pump products and technologies for major industrial users, including municipal water services, agriculture, manufacturing, mining, chemicals, hydrocarbons, and saltwater extraction. The company operates three locations in Texas, Arizona, and Kansas.