The Dortmund-based pump company will be a sponsor of the 2010/11 Bundesliga champions for the next two years.
“We are convinced that next season the team will once again be setting new standards with their great playing style. This will benefit us and our distribution partners in wholesale and trade. And because of the great media interest in the Bundesliga and Borussia Dortmund, the Wilo brand will increase its media profile significantly,” said Oliver Hermes, chairman of the Wilo Group executive board. “This is a perfect match, especially since both partners are firmly rooted in Dortmund.”
Borussia Dortmund’s home ground, the Signal Iduna Park, is already equipped with Wilo products. “It makes a lot of sense to expand this relationship after the fantastic season the club has had,” added Hermes.