The pump manufacturing industry, while foundational to countless sectors, has often been characterized by inefficiencies and a disconnect from customer needs. These challenges fueled the desire of a group of industry veterans to forge a new path. This drive led to the creation of the Kinetiflo Group, a company born from a partnership between Integrity Pump & Motor and Continental Pump Company, designed to address the very issues that had frustrated customers for years.
Company vision
Industry professionals, like those who would eventually form Kinetiflo Group, witnessed firsthand the frustration of customers dealing with industry challenges, such as supply chain issues and lackluster customer service. The vision for Kinetiflo Group was formed out of a commitment to do better – to provide a superior experience that prioritized speed, variety, quality, and, crucially, accessible expertise.
Products and people
Kinetiflo maintains a high level of inventory, ensuring that customers have access to the products they need, when they need them. This focus on inventory management minimizes downtime and supports timely project completion. Kinetiflo’s strength lies not only in its products but also in its people. Its team is made up of passionate pump industry vets who want to help provide a solution to the most challenging pump problems. Whether it is a quick question answered or in-depth technical support, Kinetiflo’s pump experts are readily available to assist. Additionally, Kinetiflo is dedicated to providing premium quality pumps, often built with upgraded materials as the standard build, all at a fair price.
One-stop shop
Drawing on the decades of experience from Continental Pump Company and the innovative approach of Integrity Pump & Motor, Kinetiflo is a one-stop shop for quality pumps. From progressive cavity to vertical and submersible turbines, motors, and more, this broad product portfolio, combined with the deep expertise of its team, ensures that customers can find the right solution for any pumping challenge.
“Kinetiflo represents more than just a new pump manufacturer,” said Kinetiflo CEO Jim Aubrey. “We’ve brought together some of the best minds in the pump industry, individuals who are passionate about solving problems and providing exceptional service. We believe that our expertise, combined with our premium products, is the key to our customers’ success.”
The company’s focus on speed, access, quality, and comprehensive expertise is setting a new standard for customer service and efficiency in the pump manufacturing sector. In a world where downtime is costly, efficiency is key, and reliable support is essential, Kinetiflo is positioned to transform the industry one pump at a time.
About the author
This article was provided by Kinetiflo Group.

This article appeared in the March/April 2025 issue of World Pumps magazine. To read the full issue click here.